When you receive a box of sweets, jewellery, or any other item, have you ever stopped to appreciate how beautiful the packaging is? It may surprise you to learn that there is an entire art behind designing and creating packaging. Recently, we had the pleasure of speaking with Divya from Kerala, the founder of Glee Packs. Glee Packs specializes in crafting custom packaging for brands and small businesses, adding a touch of beauty and uniqueness to their products.
After graduating with a BBA from Rajigiri in 2018, Divya, the passionate founder of Glee Packs, a personalized packaging service, found herself at a crossroads. Her original plan was to pursue an MBA abroad, but unforeseen circumstances led to a change of course. Despite facing disappointment when she didn’t secure admission to her MBA program, she remained resilient. Her faith and perseverance eventually led her to discover a hidden talent that would shape her future.
“Growing up, I always had a passion for drawing, even though I wasn’t exceptionally skilled at it. I found joy in the creative process. Additionally, I had a natural eye for design, constantly immersing myself in various design content and industry news. Despite not getting admitted to a program, I had a revelation – ‘Why not start a customised packaging service?’ This idea felt like a divine gift, prompting me to delve into research. The more I explored this creative endeavour, the more intrigued I became. It felt like new opportunities were beginning to unfold for me.”, shared Divya
In 2019, Divya launched Glee Packs, a customized packaging service offering items like takeaway boxes for any product, packaging needs for cafes and restaurants, and more. Even when starting this new venture, her thirst for knowledge did not diminish. In pursuit of her MBA dream, she enrolled at Christ in 2022 to pursue her executive MBA. She has recently graduated with flying colours.
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One of Divya’s core visions for her company was to make packaging easily accessible to anyone in need. To achieve this, she established two types of services. The first provides a standard selection of boxes that are readily available for purchase on the website, including specially designed packaging for various festivals, which is updated with new designs every season. The minimum order requirement for this service is 10 boxes. The second service caters to clients who require personalized packaging featuring their logo, brand design, and unique imprint. For this custom service, the minimum order value is set at 100 boxes. To avail of this service, customers can either approach Glee Packs on Instagram or message them at +91 9072070790.
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As a result of offering these options, Divya has built a strong client base comprised of bakers, jewellery outlets, and numerous other businesses. Her business is also known for its dedication to providing top-notch paper for all her products. The production happens in Cochin and is directly delivered to her customers. The cost of each design varies based on the box size, design, and quantity.
Divya’s Glee Packs is the perfect choice for anyone starting a small business or planning a gift-filled party. What sets her apart is her exceptional treatment of each customer, approaching them with patience, joy, and genuine warmth. It’s truly remarkable to witness someone so dedicated to their work, and I believe that the positive energy she exudes will undoubtedly bring prosperity to any venture she works with.
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